Sunday, May 27, 2007

Active Interest Media Acquires Backpacker Magazine

Active Interest Media, Inc. (AIM) has acquired Backpacker Magazine. The new acquisition adds to AIM's growing portfolio of enthusiast magazines, consumer shows, books and Internet sites. The terms of the transaction were not disclosed.

Founded in 1973, Backpacker provides the most engaging and trusted information about backcountry adventure in North America. It is the leading backpacking magazine in the country, with a circulation rate base of 340,000.

Jonathan Dorn, Editor-in-Chief of Backpacker, will join the AIM team. Under Dorn's leadership, in 2006 Backpacker received its first National Magazine Award from the American Society of Magazine Editors, the magazine industry's highest editorial honor, MIN Best of the Web Award, and the Ambassador Award, the outdoor industry's highest honor.

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