Sunday, December 23, 2007

Conservationist for Kids Magazine Connects Children to Outdoors, Nature

New York is launching a new nature magazine for kids, filled with photos, articles and tips on activities designed to encourage children to reconnect with the outdoors and the natural world.

Conservationist for Kids, published three times per year, will be written for students at or around fourth-grade level, an ideal time for children to build interest in the outdoors and experience it first-hand. The publication will be sent to fourth-grade public classrooms statewide.

Conservationist for Kids will feature information and activities to encourage young readers to explore outdoors at school and at home. It will include a teacher supplement for using the magazine to enhance classroom learning. Examples of activities -- which have been correlated to the New York State math, science and technology learning standards for fourth graders – include: * How to feed birds. * How to identify animal tracks and scat. * How to make your own binoculars. * How to keep a field journal. The magazine may also include stories of current environmental interests.


Saturday, December 22, 2007

JLifestyle - New Jewish Lifestyle Magazine

An exclusive interview with model turned businesswoman Caprice, travel guide to Berlin and other compelling features and articles are in the first issue of JLifestyle, a free full colour glossy Jewish lifestyle magazine that is out now.

JLifestyle which has a 15,000 print run is the UK's only monthly magazine distributed direct to homes as well as other key community locations.

As well as star interviews, JLifestyle offers fashion, business, travel, entertainment, food and other areas of interest to 20-40 year-olds in the Jewish community.


Sunday, December 16, 2007

Lynne J. Brown Named Publisher of Washington Blade

Window Media LLC has named Lynne Brown Publisher of its D.C.-based Washington Blade.

Brown returns to Window Media's crown jewel—the Washington Blade — with a long track record of success. She has held various leadership positions in the organization—including Sales Manager and Director of Business Development. During her tenure, Brown led the way as a million dollar performer, focusing her sales efforts on exceeding her clients' expectations and delivering a "connection" that kept advertisers continually turning to the Blade as their source for reaching the important LGBT audience.

William Kapfer, Window Media Co-President & Chief Marketing Officer, said, "Readers turn to the Washington Blade every week for cutting-edge news on the city and nation's political, health, art and entertainment scene — hip, edgy, forwarding-thinking content that drives action. Brown's extensive experience in the Washington publishing community will be invaluable to the Washington Blade and its advertisers looking to reach the LGBT consumer. Under Brown's leadership, the paper will continue to be the authority on what's new and what's next for Washington's large and visible LGBT community."



USA TODAY has launched Open Air, an active lifestyle magazine. Open Air will be available four times a year in Friday editions of USA TODAY. Its website is

Open Air will be an 8.5" x 10.5", glossy magazine. The magazine will be 68 pages and will have 27 advertising pages. The first issue will be available on Friday, March 7, 2008, inside the Friday edition of USA TODAY. Additional on-sale dates will be May 2, Sept. 5 and Nov. 7.

Open Air will focus on the active lifestyle and all its rewards. The magazine will be geared towards the busy, well-informed, affluent consumer and will offer a compelling new look at the possibilities for adventure that surround us each day -- from ordinary activities to once-in-a-lifetime opportunities. Open Air will be inspirational, practical and entertaining with expert writing, concise detail and colorful photography. Editorial content will include stories on outdoor activities, travel features and articles that highlight everything from gear to nutrition to the psychological benefits of a healthy lifestyle.

Zinio Launched SNOW Magazine

Zinio LLC has launched SNOW, an affluent-lifestyle magazine defining the premier alpine experience. SNOW will debut in print and digital format, providing multiple ways to access the very best in the world of snow-sports.

With three issues being published from November through February, SNOW magazine will not only cover snow-sports, but the fashion, fine-dining and the people of resorts like Aspen, Telluride, Vail/Beaver Creek, Sun Valley, Deer Valley/Park City, Jackson Hole, Tahoe, as well as international destinations such as Whistler, Chamonix, Courchevel, Lech, and Gstaad.

Sunday, December 9, 2007

Jed Hartman Becomes Publisher of The Week Magazine

THE WEEK , America's fastest growing news and opinion magazine, has appointed Jed Hartman as publisher. Based in New York City, Hartman is responsible for leading the print and online advertising efforts for The Week and, with the sales and marketing teams reporting directly to him.

Hartman previously served as sales director at the New York office of The FORTUNE/Money Group, where he managed and led their NY Sales operation across FORTUNE, MONEY, FORTUNE Small Business and Prior, Hartman served as New York advertising director for Fortune and Before joining Time Inc. in 1999, Hartman was senior account executive and marketing liaison at Tennis Magazine , part of The New York Times Magazine Division.

Hartman graduated from St. Lawrence University with a Bachelor of Arts Degree in Government and a Minor in Fine Arts.


Sunday, December 2, 2007

Arden Named Advertising Age Publisher

Advertising Age has named Allison Price Arden, 37, as its new publisher, effective Monday, Dec. 3. She has been associate publisher for the past year. In her new job, Ms. Arden will oversee all operations for Ad Age and Creativity magazines, whether in print, online, or at events domestically and internationally.

Ms. Arden, an 11-year veteran at Ad Age, replaces Scott Donaton, who is leaving to become publisher of Time Inc's Entertainment Weekly magazine.

Ms. Arden joined Ad Age in 1996 as a sales representative, but soon became its ad director, as well as director of business development and custom programs. Having built custom into a successful operation, she moved on to become general manager of Ad Age Interactive, pushing both Ad Age and Creativity's interactive operations into becoming Ad Age's fastest-growing businesses. In February of this year, she was promoted to associate publisher.

Egmont USA Names Publisher

Douglas Pocock, Executive Vice President of Egmont USA Inc., announced today that Elizabeth Law, former Vice President and Associate Publisher of Simon and Schuster Books for Young Readers, has been named Vice President and Publisher of Egmont USA.

Mr. Pocock also confirmed that Random House will handle U.S. sales and distribution.

While at Simon and Schuster, Ms. Law worked with Andrew Clements; the bestselling Spiderwick series; Thanks and Giving All Year Long by Marlo Thomas and Friends; and Hilary Knight and the estate of Kay Thompson on the Eloise series. As former Associate Publisher, Viking Children's Books, she worked with the estates of Don Freeman and Ludwig Bemelmans, and at Frederick Warne oversaw the launch of the Peter Rabbit Seedlings line and the centenary celebration of the publication of Peter Rabbit.