Texas based VideoPlus, L.P. has acquired rights to the title, marks and logos of New York-based Success magazine in a deal that was finalized July 20. Several domains, including successmagazine.com, were also included in the sale.
VideoPlus, a marketing and communications company founded in 1987 by President and CEO Stuart Johnson, began publishing monthly newsstand magazines in January 2005 and is publisher of Success from Home, Empowering Women, Your Business at Home and other titles. The company plans to begin publishing a new bi-monthly edition of Success magazine during the first quarter of 2008.
Success was first launched in 1891 by Orison Swett Marden as a personal development magazine. Through the years, the publication was lead by several renowned personal-development authors and editors including Napoleon Hill, W. Clement Stone and Og Mandino. The most recent version of Success magazine was launched in 2006 as a business lifestyle magazine for small business owners.
The publication under new ownership will honor paid subscriptions and continue publishing under its existing title, Success magazine.