Sunday, September 2, 2007

New Online Magazine by and for Women in the Entertainment

The national alliance of Women In Film (WIF) and the General Motors Corporation (GM) announce the launch today of Traction, an innovative and unique online magazine by and for women in the entertainment industry.

"The ambition of Traction is to not only serve women who are already working within the film and television industries but to virtually mentor emerging female talent seeking to establish a career in entertainment," said Judith James, editor-in-chief of Traction and head of the WIF/GM Alliance.

"We intend to provoke robust discussion and fresh thinking about women and the media," continued James, a film, stage and television producer who is in a film partnership with Richard Dreyfuss at Dreyfuss/James Productions and a theater partnership with Camille Cosby. "We hope that the editorial content of Traction and the access to real information and experience will get our readers to think out loud and to erupt into dialogue with, and through, the magazine."


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